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With the launch of ActiVision’s new SkyLanders Swap Force toy range closely approaching, the client wanted B3 Creative to create a poster that would make everyone want to run out and buy it. Working closely with Jazzy Media, we produced a colourful eye-catching poster that would be displayed in schools, helping to create anticipation and excitement for the launch.

B3 Creative was hired for this project because our client knew we would design a poster and activity sheet that would really bring the SkyLanders to life. With our knowledge of kids, we were able to create an activity sheet that embodied the nature of the toys. The activities allowed children to interactively incorporate school and the swapping forces of the SkyLanders. Swappable card games, funny jokes and an over all a-maze-ing time, the activity sheet and poster makes everyone want to Swap Force.

We have received great feed back from our client, and future projects are in the works. Teachers loved the posters commenting, “They look amazing, and the kids are very excited for the release!”